When you’re hankering for some quick and tasty fried chicken, KFC will definitely come into mind. The second largest fast food chain in terms of sales next to McDonald’s, Kentucky Fried Chicken has more than eighteen thousand branches worldwide.It traces its roots to Kentucky, USA, where the founder, Harland Sanders, have first opened a roadside restaurant.
When Sanders decided to expand through franchising, KFC was born.It traces its roots to Kentucky, USA, where the founder, Harland Sanders, have first opened a roadside restaurant. When Sanders decided to expand through franchising, KFC was born.KFC, as the name suggests, offers fried chicken as their signature dish.
It is said that because of KFC, fried chicken became a popular fast food item option, providing an alternative to hamburgers. They were also one of the first fast food chains to expand internationally.
KFC and the Fearless Fried Chicken
The brand is no stranger to new things. Probably because they have been owned by companies with zero experience in the restaurant industry before, anyone who knows the history of KFC will think that they are definitely fearless when it comes to trying new things.
Trendsetting in offering fried chicken instead of burgers, introducing the bucket meal, and opening branches outside the US, KFC took big risks. In return, it was able to create a name for itself in the global market.
As KFC is not one to shy away from offering something new, it shouldn’t come as a surprise that it is now taking steps to offer edible packaging for its meals. Promising to reduce waste, the fast food chain is eyeing to switch to edible cups for their coffees and bowls for their rice meals.
With the recent calls for businesses to use less plastic and more biodegradable materials, KFC is now experimenting with edible packaging to reduce their usage of plastic and paper for drinks and meals.
The ‘Scoff-ee Cup’ has been announced last year and is touted to be UK’s first edible coffee cup. Made from biscuit that is wrapped in sugar paper and lined with heat resistant white chocolate, the ‘Scoff-ee Cup’ is designed to hold coffee without melting.
The heat from the beverage will also help keep the cup crispy. No news has been released about the launch of the ‘Scoff-ee Cup’ and it is assumed to still be in the testing phase a year after the initial announcement.
In India, though, edible bowls are already being trialed for the KFC Rice Bowls line. These edible bowls will replace the plastic containers that are being used in regions that offer these KFC menu items. If the trials prove to be favorable, there are chances that the edible bowls will be launched in other countries as well.
Continuing KFC’s heritage of taking big leaps, these edible packagings may just set the trend for the fast food industry in minimizing their waste and becoming eco-friendlier.